A culture shift is needed. The impact of fashion on our planet, and therefore on us, is far too high today. When we first sketched the outlines for Les Vilains, sustainability was key.

We are not about pointing accusing fingers at fast fashion. It's about providing an alternative model within which we rethink clothing as something that grows, exists, and lives with us. Not for a day, but for years.

As long as you are in possession of your NFT, damaged garments can be returned to us and will be repaired and returned to you free of charge.

In our view, the modern villain is not someone who expresses extreme opinions or engages in bad acts. It is quite the opposite. It's time to take back control of the narrative. The freedom of one should not curtail the freedom of another.

Let us be informed activists. Let us question the harmful power structures that prevent people from living full lives. Everyone's voice is important in this effort, no matter how small it may be. Together towards a world where we can just be. We advance alongside each other, not in opposition to each other.